NFL Locks Up ‘Madden’ Game Franchise Long-Term and Goes Global With Amazon in Wave of Deals - The Hollywood Reporter

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NFL Locks Up ‘Madden’ Game Franchise Long-Term and Goes Global With Amazon in Wave of Deals The Hollywood Reporter
EA, NFL extend exclusive Madden deal NBC Sports
Electronic Arts, NFL Partnership Expands to Extend Reach of Offerings The Wall Street Journal
EA Sports, NFL extend and expand exclusive licensing deal for Madden franchise Sports Business Journal
EA SPORTS and the NFL expand partnership to power the future of interactive football Electronic Arts Home Page

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