- ‘They stole my face’: Streamer claims The First Descendant ads used AI to make it look like he’s promoting it Video Games Chronicle
- Game publisher caught using AI-generated influencers in ads says they were submitted by TikTok users, will investigate 'irregularities' with the social media app PC Gamer
- The First Descendant is using bizarre AI ads, at least one of which appears to be a clone of a real content creator Eurogamer
- First Descendant Devs in Hot Water Over AI Ads Impersonating Streamers TechPowerUp
- Nexon launches investigation into The First Descendant AI streamer advertising controversy checkpointgaming.net